Howell News

Featured Image

The Corporate Consultant Working For Free To Kill The Boston Olympics

Raymond Howell can’t avoid the stories about his city’s efforts to host the Olympics. A prominent Boston corporate communications consultant, Howell keeps tabs on important business developments in the city below him from his seventh-floor office in a downtown Boston skyscraper. The games would transform Boston for three weeks, bringing hordes of international fans to […]
Read More
Featured Image

Am I a mansplainer? More of a multi-splainer

I’m in the words business, so I get excited when a word enters our vernacular that describes or captures, in meaning and sound, a new phenomenon or trend. Mansplaining, officially recognized by Merriam-Webster recently, is one of those words.
Read More
Featured Image

Will Charlie Baker bring back a lost political art?

Here are some Charlie Baker stories that might say something about the kind of governor he’ll be. During Bill Weld’s first term, I was talking about Charlie, who was health and human services secretary, to Loretta McLaughlin, the Globe’s editorial page editor at the time. A fierce critic of Weld, Loretta had a special interest […]
Read More
Featured Image

Social Media are Dominant News Source for Millennials

Social media channels have become the dominant source of news among college students in Boston, but the news sites of established media brands are a close second, according to a poll by Howell Communications. The survey also found that despite an explosion of new social media channels, Facebook remains by far the most popular source […]
Read More
Featured Image

The Olympic Issue: The Backlash

…A public-relations strategist named Raymond Howell, a former campaign manager to the former Massachusetts governor William Weld, advised Dempsey to focus his message on the taxpayer guarantee: The more No Boston Olympics reminded people that the city and the state were obliged to pay for excess costs, the less enthusiastic people would be to support […]
Read More
Featured Image

Wasting a Good Crisis

As United Airlines’ Oscar Munoz learned, how you communicate in a crisis is more important to your image than a year’s worth of good press. In just a couple of days, Munoz’ bungling of the case of the dragged-out passenger prompted consumer protests and boycotts, a drop in the company’s stock price, a social media […]
Read More
Featured Image

Sam Adams is the Latest Brand with a Trump Problem

“Businesspeople weigh in on political issues at their peril,” said Raymond P. Howell, who was press secretary for governor William F. Weld and now advises business clients on communications. “Consumers, especially millennials, want to know that the brands they patronize share their values.”
Read More
Featured Image

Wasting a Good Crisis

As United Airlines’ Oscar Munoz learned, how you communicate in a crisis is more important to your image than a year’s worth of good press. In just a couple of days, Munoz’ bungling of the case of the dragged-out passenger prompted consumer protests and boycotts, a drop in the company’s stock price, a social media […]
Read More
Featured Image

Elizabeth Warren Is The Tom Brady Of The Senate

Watching Massachusetts Senator Elizabeth Warren take on her Republican colleagues is like watching Tom Brady pick apart an opposing secondary: They’re on the same field, but they’re not in the same league. On Wednesday, the Republican-controlled Senate silenced Warren after she criticized a colleague, AKA attorney general nominee Jeff Sessions, by reading a letter from […]
Read More